Ritz - Hint of Salt
The campaign promotes a variant of Ritz, Hint of Salt. Outdoor media is generated bringing in together funny situations of real people by encouraging them to submit their stories through tweets.
 
 
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Credits
Art Direction: Rushil Nadkarni
Copywriter: Rushil Nadkarni
Illustration: Rushil Nadkarni
School: Savannah College of Art and Design
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